Ford recently released Bring Back Bronco: The Untold Story. The eight-episode podcast series delves into the history of the Ford Bronco, exploring the rise, fall, and rebirth of the iconic SUV through the lens of American history, automotive innovation, and pop culture.
The Ford Bronco, which made its debut in the 1960s, was a top choice for off-road racing enthusiasts before exploding in sales in the late 1970s thanks to some iconic redesigns. When the 90s came around, the Bronco plummeted in sales and popularity and the rugged SUV truck suddenly went underground. However, the secretive Bronco Underground team of Ford engineers, designers, and product development managers did everything they could to keep the Bronco alive for two decades. Now, the 2021 Ford Bronco is back and better than ever after a 25-year hiatus. The all-new Ford Bronco ushers in a new era of outdoor adventure vehicles.
As the host of Bring Back Bronco, veteran NPR auto reporter Sonari Glinton brings you all the fun facts and automotive history of the legendary utility vehicle. You can listen to Ford’s new podcast and learn about the Ford Bronco’s wild ride on Apple Podcasts, Google Podcasts, Spotify, Stitcher, and everywhere you find your favorite podcasts.
You can reserve your Bronco at Bowden Ford in Alice, Texas, today.